Internationalizing Oberoi Hotel into Uruguay: Case Study Report - Management Assignment Help

Assignment Task

ASSESSMENT BRIEF

This assessment is ~2500 words individual case study report that will look at internationalizing ‘Oberoi Hotel’ into Uruguay.
1. Evaluate an organisation’s capacity to engage in international business activities with respect to its strategy and prevailing organisational environment.
2. Formulate recommendations for different types of business organisations to take advantage of international business opportunities in socially, culturally and environmentally responsible ways.

In this assignment, you will make a recommendation to the Board of Directors for its entry strategies.
Refer the document Case Study PDF.pdf for details about the Oberoi Hotels.

Using the organisation's brief, you should:
1. Identify the international business opportunities that you will pursue.
2. Develop recommendations for the company which includes addressing:
· The appropriate international strategy chosen
· The entry mode chosen
· The international organisation design chosen
· The international marketing strategy chosen
· The international human resource strategy chosen

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