Algorithmic Bias in Machine Learning Based Marketing Assignment

Assignment Task

Key Activities

Determine the target market, create the tool, test the program, and ensure consistency.

Value Propositions

This site was created by applying AI algorithms to assist users in determining if the sources they are using are reliable or not. Additionally, the website will offer reliable sources on a particular subject.

Customer Relationships

Reduces the harm that bogus content causes to the general public while enabling students to get the proper information.

Key Challenges

• Finding the cost structure and revenue streams was quite challenging. And also the teams involved in the process.
• Figuring out on potential customers and their relationships was a task as we can give customer support and also take their feedback for the improvement of the website.
• The customers who will benefit directly from the website.
• Understanding what actually goes into creating a product/idea was a task.

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