SeaWorld Case Study: Report Analysis Writing Assignment

Internal Code: MAS2046

Case Study Assignment:

Questions 1.Give the recent press and publicity regarding SeaWorld, how have the key external drivers of change affected the organisation? 2.How can the organisation add value to its strategic position, given its current situation? 3.From the analysis carried out, comment on the Strategic Position of SeaWorld and how it can move forward as an organization. A Wordprocessed Report Of 2,500 Words (+/- 10% Excluding Tables And Diagrams) Is To Be Submitted Via The Module Turnitin Link. News & Web Links The Links Below Provide Some Starting Points But Students Are Expected To Add Their Own Detailed Research To Develop The Analysis: Http://Www.Bbc.Co.Uk/News/World-Us-Canada-35829477 Http://Www.Seaworldinvestors.Com/Investor-Relations/Default.Aspx Http://Www.Seaworldinvestors.Com/Company-Overview/Default.Aspx Http://News.Bbc.Co.Uk/1/Hi/8535618.Stm Http://Www.Telegraph.Co.Uk/News/Earth/Wildlife/12188318/Killer-Whale-That-Drowned-US-Trainer-Badly-Ill.Html Http://Www.Ibtimes.Co.Uk/Killer-Whale-Performances-Set-Be-Banned-California-1578375 Http://Www.Iaapa.Org/