Principles of Marketing Assignment

Assignment Task

Question:

Create a video Advertisement/Campaign of your new product. Following points must be defined in the document submitted:

1. Brand Name and Logo

2. Product Description

3. Target Market

4. Competitors

5. Unique Selling Point/Competitive Advantage

6. Content of Message in the Ad

7. Type of Appeal in the Marketing Communication

8. Call-To-Action (CTA) used in the Ad

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