BUSN7001 - Industry Research - Management Assignment

Assignment Task

Objective

What is the business/social problem you want to solve In no more than words, be as explicit and specific as you can be.

Knowledge Base

Every project in this unit must be connected to an existing base of knowledge. Depending on the nature of the project, the knowledge base may comprise Theory/ies + evidence from research studies, and/or Knowledge from professional or grey literature, such as Government reports, consulting house publications, professional/trade publications What is the knowledge base for this project List keywords and, if known, relevant theories Locate at least three articles mthat directly relate to your project objective.

Data

When framing a project, it is important to have a reasonably clear idea of what data you will need, where you will get it from and how you will get it. Answer these questions. What items of data will you need to collect to investigate the problem Quantitative data is preferred in this unit.

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