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7AC006: Managing Financial Performance - GSK PLC - Report Writing Assignment Help

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Internal Code : 3HGF

Managing Financial Report Writing Assignment Help

Task: 1 Using financial ratios, you are required to produce a critical analysis of the profitability of the UK based global pharmaceutical company GSK PLC. You should use the financial statements for both the years 2016 and 2017. This analysis should assess the profitability of the company. Comparisons for both of these years to one peer group company of your choice should be made. Your analysis should take account of the competitive and macro-economic influences on these ratios. This should be based on the following 3 ratios
  • Return on Capital Employed
  • Operating profit margin
  • Earnings per Share
Task: 2 Using supporting evidence from a range of academic sources, including text books and journal articles, critically compare and contrast the benefits and drawbacks of the zero cost budget setting technique. Conclude as to which circumstances would make this the most appropriate method of budgeting to use. Task: 3 Using supporting evidence from a range of academic sources, including text books and journal articles, critically evaluate the strengths and weaknesses of the Balanced Score Card form of performance measurement.  In particular discuss the extent to which it has been successfully adopted in professional practice by large global companies, and what the draw backs have been. Task: 4 As a senior manager, recommend the key financial issues you would consider before making a decision about a significant financial commitment to a new investment project in your business.  You are to assume that the project has been developed by managers who report to you, and this project has been presented to you for final approval. You should make clear the relative importance and weight that you would give to the financial issues that you raise. (You are not required to quote any academic sources in your answer to part 4).
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